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Driving the Data Dividend

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10 Airmic Technical 6 Data driven-decision making 'The key to using risk data effectively is to start small and keep it simple and focused. Big data should be used to highlight small changes that could enhance existing business processes, e.g. board risk reporting, resulting in measurable improvements to overall quality and insight. Risk managers will need to demonstrate the cost-benefit of any changes using interactive and visual messaging to get the support of senior leadership. By starting small and building on success, the case for broader adoption and investment into analytics will become easier.' Philip Songhurst-Thonet, Head of Risk Consulting, Aon Risk Solutions Data driven-decision making involves a risk manager gathering relevant data and using analysis and evaluation to inform risk management, risk financing and business strategy. Insurers and brokers are beginning to take the leap by exploring new sources of data such as machinery sensors and telematics and using automated decision making when quoting to improve accuracy. Risk managers must follow these trends, e.g. by looking at the numerous sets of data available to them and discovering new relationships between sets if they want to keep up. However, there is no doubt that there are internal challenges. Figure 3 summarises the actions and key questions risk managers should take to combat these obstacles.

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