Visualize events and trends at
property locations within the context
of recognizable maps.
Geocoding is the process of converting street addresses into geographic coordinates (latitude and
longitude). Geographic context allows risk managers, insurers, and underwriters to gain insight into
the potential hazards associated with the locations of properties.
Ventiv's geocoding technology pinpoints precise geolocation. Rather than classifying multiple properties
in the same area similarly by default, you can identify risk for each property individually. When
properties are evaluated on an individual basis, you can make decisions based on quality information.
Geospatial analytics broadens general awareness by providing historical perspective and predictive
insight. By adding the context of location and timing to traditional data, you can create maps to
highlight trends and patterns that are often hidden in spreadsheets such as proximity, distance,
affiliation, and contiguity. When events and trends are seen within the context of recognizable maps,
they're easier to understand—and act upon.
THE BROKERS PLAYBOOK Using Data to Win & Retain Clients
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